Horses Don’t They? will find something truly special. “Day jobs
will never be a thing of the past for They Shoot Horses,” Brown
insists flatly. “We know we’re only going to sell a limited number
of records with what we’re doing, or we’d have to be on tour ten
months out of the year.
“Even if we decided to sell out, the chances of it working
would be so slim it would be staggering,” continues the singer
with a remarkable clarity of thought. “I mean, the higher a band’s
level gets, the more money it needs to spend. For example, if you
make five T–shirts and sell them, it’s plausible that now you’ve
created demand so you’ll have to make ten T–shirts because more
people want them. Then it’s 50 and that costs more money and
the only way to break past that is to sell a shit load of records. If
you look at the groups that do it even from an underground
perspective, they have to make changes and concessions to
accommodate that and I can’t imagine doing that with this
music.” V [BILL ADAMS] Email Story Print Story
